THANK YOU ATL! The Run Atlanta 404 Day! 5K has reached capacity for 2026! Volunteers are still needed and Donations are still welcome to support 100 Black Men of Atlanta! ----------- Run Atlanta 404 Day 5K is the ultimate kickoff to Atlanta’s 404 Day celebration—a high-energy experience blending fitness, culture, and community. On April 4, we’re taking over Underground Atlanta in the heart of Downtown for a full day featuring a 5K race, 404 Day Parade, health & wellness activations, and a festival-style block party that keeps the vibes going long after the finish line. The race begins and ends at Underground Atlanta and follows a scenic out-and-back route through Downtown and Castleberry Hill, showcasing iconic views of State Farm Arena, Mercedes-Benz Stadium, and the fast-developing Centennial Yards. Most importantly, this celebration is powered by purpose—100 Black Men of Atlanta is the Official Beneficiary of the Run Atlanta 404 Day 5K. Run Atlanta 404 Day 5K Date: Saturday, April 4
Hotels Near This Race
Find accommodation close to the start line in Atlanta, GA. Sorted by distance from the race venue. Book early — race weekend hotels fill fast.
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Race Travel Insurance
Don't forget travel insurance for April 4.
You've trained for months and booked a trip to Atlanta, GA.
A pre-race injury, a delayed flight, or a family emergency can derail the whole thing.
Travel insurance can help cover your race entry fee, hotel, and flights if you can't make it,
and may cover medical costs if something goes wrong on the course. Plans typically only run
5-7% of your total trip cost — and running events are covered under standard plans with no
additional coverage needed.
Trip cancellation up to 100% of prepaid costs
Running events covered under standard plans — no add-ons needed
Trip interruption up to 150% of non-refundable costs
